Top PPC Services Agency / Company
In recent years, there has been a massive surge in demand for paid search, and businesses are shifting their budget to pay per click (PPC) marketing. The PPC marketing works as placing ad space on Google, Bing, and Yahoo search engines. Businesses pay a reward amount of money to search engines and advertisers on each click and impression.
Click-through rate CTR defines a ratio of total clicks and impressions. An increase in CTR brings more targeted traffic and lead conversion for landing pages that drive sales and revenue to the businesses.